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Personal Bio

Robert Etches has spent 25 years working in every role in the translation and localisation industry: from freelance translator through project manager and software developer to CEO of his own successful company. Now senior partner and CIO at TextMinded®, a leading language and communication company, Robert is currently serving his second term as Chairman of GALA, the world’s leading non-profit association for the language industry. He also serves on the Advisory Board of Translators without Borders.

Presentation title: 
Building a Utility Platform for Multilingual Communication
Presentation description: 
How can we empower clients working in global markets to communicate easily and effectively, no matter the language and no matter the medium? Write an email, translate a presentation, hold a meeting, chat? There are 101 language technology solutions, but clients do not want to learn 101 different interfaces. MindLincs® is an example of how the industry can create a utility platform that can bring together any number of language technologies, but all working according to the same logic.